MS, CSCS, ACSM-CPT
Owner, Head Coach
Favorite Workout: “Death by Back Squat” and anything involving heavy deadlifts.
Favorite Meal: Meat, Eggs, and Potatoes
Specialties: Powerlifting, Strongman, Middle Distance and Sprint Running, Strength and Size Gain, Tactical Performance.
A former Army officer, Rich graduated from the United States Military Academy at West Point in 2009. He served five years in the Infantry, completing Air Assault, Airborne, and Ranger Schools as well as a combat tour to Afghanistan, where he led over 120 dismounted patrols and earned the Bronze Star and the Combat Infantryman Badge. After his service, Rich obtained his Strength and Conditioning Specialist certification from the NSCA and his Master’s Degree from Arizona State University.
While he continues to train the tactical community, Rich has also worked with numerous amateur and professional athletes including record-holding powerlifters, collegiate golfers and baseball players, AVP beach volleyball players, and multiple NFL players. In 2018, he served as the strength coach for South Mountain Community College baseball and golf; eleven Division 1 scholarships were awarded to his athletes in this timeframe.
Rich has been published in NSCA Coach, Strength Performance Daily, has spoken at the Rocky Mountain Region NSCA convention as well as the Rotational Athlete Development Program in Tainan and Taichung, Taiwan, and currently serves on the NSCA Arizona State Advisory Board. He is the Founder, Owner, and Head Strength and Conditioning Coach of Liberty Performance Training in Phoenix, Arizona and an adjunct professor of Sports Studies at Ottawa University.